Most successful blog posts follow a handful of proven formats. Once you know them, you’ll never stare at a blank page wondering what kind of post to write. Below are 25 types, each with an example title and a quick note on when it works best.
Teaching posts
1. The how-to guide
“How to Repot a Houseplant Without Killing It”: the backbone of most blogs. Use it for any process with clear steps.
2. The beginner’s guide
“The Beginner’s Guide to Film Photography”: covers the basics of a whole topic. Great as a “pillar” post that links to smaller ones.
3. The tutorial with screenshots
“How to Schedule Posts in WordPress (With Screenshots)”: perfect for software and tools.
4. The explainer
“What Is a Blog? Meaning, Types and Examples”: answers “what is…” questions clearly. Like our post on what a blog is.
5. The FAQ post
“Sourdough FAQs: 20 Questions Beginners Ask”: collects common questions in one place.
List posts
6. Tips list
“15 Small Habits That Make Writing Easier”: scannable and shareable.
7. Ideas list
“40 Blog Post Ideas for Food Bloggers”: inspiration posts. See our 100 blog post ideas.
8. Resource list
“The Best Free Tools for Bloggers”: a curated list that people bookmark.
9. Mistakes list
“9 Budgeting Mistakes I Made in My 20s”: honest and highly relatable.
10. Examples list
“25 Blog Post Examples That Actually Work”: you’re reading one.
Decision-making posts
11. Product review
“I Used This Planner for 6 Months: An Honest Review”: helps readers decide; works well with affiliate links.
12. Comparison
“Blogging vs Vlogging: Which Is Right for You?”: two options side by side. See our example.
13. “Best of” roundup
“The Best Beginner Sewing Machines Under $300”: for buyers comparing options.
14. Alternatives post
“5 Free Alternatives to Expensive Design Software”: targets readers looking to switch.
Personal posts
15. Personal story with a lesson
“What Quitting Social Media for a Month Taught Me”: builds connection and trust.
16. Behind the scenes
“How I Plan a Month of Blog Posts in One Afternoon”: shows your process.
17. Progress report / recap
“My First Year of Blogging: Traffic, Lessons and Mistakes”: transparency attracts loyal readers.
18. Opinion post
“Why I Stopped Following Productivity Advice”: shows personality. Back it up with reasons.
Practical resources
19. Template post
“Free Blog Post Templates (Copy and Paste)”: high value and highly linkable. See our templates.
20. Checklist
“Your Blog Launch Checklist”: simple, printable and useful.
21. Case study
“How Updating 10 Old Posts Doubled My Traffic”: real results with details.
22. Challenge
“A 7-Day Decluttering Challenge”: encourages readers to come back daily.
Community posts
23. Interview
“How a Nurse Built a Thriving Recipe Blog: An Interview”: brings new perspectives and audiences.
24. Expert roundup
“12 Bloggers Share Their Best Writing Advice”: builds relationships; contributors often share it.
25. Weekly link roundup
“Weekend Reading: 7 Great Posts on Productivity”: a classic regular feature.
Which types should you start with?
- New blog: how-to guides, beginner’s guides and problem-solving posts. They attract search traffic.
- Growing blog: add comparisons, reviews and templates.
- Established blog: case studies, interviews and roundups to build authority and relationships.
Pick a format, then create the structure with our Blog Post Outline Generator.